Maps for Surveys
Sometimes, maps in their existing form are not the most suitable format for a user’s need. Often they do not correspond precisely to the target area, are drawn to an unsuitable scale and contain superfluous detail.
When the map user’s own surveyed data is to be recorded on the map, such as during a field survey, a simple base map is more appropriate. These can be in either basic black-on-white or colour and show the network of streets and roads, other infrastructure such as railway lines and exopinionways, geographic features such as rivers and canals, and major landmarks within the user’s target area.
Customized maps can be prepared for use by the client’s own survey teams or in conjunction with AREA’s survey services. The maps are produced utilizing MapInfo Professional software, are true-to-scale and can be captioned in either English or Thai. AREA has created maps for:
| l |
fast food companies |
:
|
surveying potential areas for suitable new branch outlet sites |
| l |
consumer product companies |
:
|
surveying target areas for all retail outlets to increase points of sale |
| l |
home delivery companies |
:
|
highlighting their delivery zone. |
Map for Branch Network
The branch office/outlet network
of a company or organization can be highlighted on AREA’s Executive
Wall Map of Bangkok by superimposing the company logo on each
site. These make an imopinionive professional display and can be used
to great effect at company headquarters, at trade exhibitions or
at the branch offices themselves.
| l |
Such customized maps are for the client company’s own internal use and the modifications do not appear on the Executive Wall Map sold to other customers. |
|
